OFFICEMAX ANNUAL CATALOGS
OFFICEMAX 2011 OFFICE PRODUCTS ANNUAL CATALOG
DESCRIPTION/CONTRIBUTION: Lead Designer/Brand Project Manager. Responsible for developing the interior look and feel for OfficeMax’s 1000+ page annual catalog. Designed master page templates and styled page border design. Created original font for category Lead-In pages, developed spiral product treatment, art directed all vignettes and new product photography. Updated look of How-To guide pages and designed Private Label call-out treatments. Worked closely with production manager to keep design aligned, met with merchant category leaders and sketched page layouts for Production team to follow. Contributed to catalog style guide for merchants, vendors and in-house production team and branded vendor ads to coordinate with the feel of the catalog.
ADDITIONAL CREDIT: Dwight Darling (Cover Art)
2011 OFFICE PRODUCTS CATALOG //// FILING LEAD-IN PAGE
2011 OFFICE PRODUCTS CATALOG //// PRINTING SUPPLIES LEAD-IN PAGE WITH PRODUCT SPIRAL TREATMENT
2011 OFFICE PRODUCTS CATALOG //// ALL LEAD-IN PAGES
2011 OFFICE PRODUCTS CATALOG //// CUSTOM HAND-DRAWN FONT
2011 OFFICE PRODUCTS CATALOG //// HOW-TO GUIDE
2011 OFFICE PRODUCTS CATALOG //// INTERIOR PAGE TEMPLATES, BORDER DESIGN AND CALL-OUT TREATMENT
2011 OFFICE PRODUCTS CATALOG //// PHOTO DIRECTION
OFFICEMAX 2009 OFFICE PRODUCTS ANNUAL CATALOG
DESCRIPTION/CONTRIBUTION: Assisted developing the look and feel for OfficeMax’s 1000+ page annual catalog. Produced page templates and Special Feature OfficeMax Impress® ads. Developed text styles for Table of Contents and Index. Contributed to style guide for merchants, vendors and in-house production team and branded vendor ads to co-ordinate with the feel of the catalog.
ADDITIONAL CREDIT: Dwight Darling (Cover Art)
AWARDS: 2010 The Communicator Awards >> Gold Award of Excellence >> Print Advertising, Other
2009 OFFICE PRODUCTS CATALOG //// TABLE OF CONTENTS
2009 OFFICE PRODUCTS CATALOG //// SPECIAL FEATURES ADS
OFFICEMAX 2008 OFFICE PRODUCTS ANNUAL CATALOG
DESCRIPTION/CONTRIBUTION: Designed cover artwork featuring rubberband ball spirals and produced Introduction pages for OfficeMax’s 1000+ page annual catalog.
2008 OFFICE PRODUCTS CATALOG //// COVER AND INTRODUCTION
2008 OFFICE PRODUCTS CATALOG //// COVER VERSIONING